“BOOST”: Build
- Branding & Brand name: You will operate under a trusted name. It carries value—and with that, responsibility. All branding assets are finalized and implementation-ready.
- Décor & Ambiance: The environment of each location must echo Cello’s identity. We provide clear design guidance to maintain visual and sensory consistency.
- Layout & Flow: Efficiency is designed, not improvised. Our team will guide your layout to ensure guest comfort, service flow, and operational logic.
- Furniture & Comfort: Customer comfort is non-negotiable. Our furniture specifications ensure an experience aligned with our brand values and guest expectations.
- Equipment & Readiness: Your kitchen and service stations must meet operational demands from day one. We’ll provide detailed requirements and approve your setup before launch.
- Plating & Presentation: Visual appeal is part of the dining experience. Our plating standards are supported by a dedicated light equipment manual for consistency.
- Print & Packaging: Menus, signage, uniforms, and packaging must reflect Cello’s brand identity. We deliver print-ready designs and ensure accurate adaptation.
- Digital Presence: Your online identity must match our tone and quality. We provide the structure, assets, and oversight to keep your digital channels on-brand.